Thursday, May 31, 2007

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Ergonomics: awareness

Returning briefly on the record, the Journal du Net about the developments anticipated in e-commerce during 2007. Using figures from Benchmark Group, it is possible to draw some major trends in e-commerce today.

's time to ergonomics widening the gap over other traditional concerns of those involved in e-commerce. In other words, room for improvement in the rate of transformation. Having jumped on the Web and not having now settled comfortably into the logic of the channel, e-merchants are now seeking to optimize their interface to facilitate the transformation of their visitors.

Ergonomics is essentially a very broad term. The Ergonomics Society French Language offers a clear and adaptable to the problems of electronic commerce. Ergonomics, thus contributing " design and evaluation tasks, labor, products, environments and systems to make them compatible with the needs, skills and limitations of people . Adapted to an e-commerce site, ergonomics takes the form of all shipping services, merchandising, product knowledge and more generally of high quality information.

Ergonomics is therefore required for two years in the manners of e-commerce to the point of becoming one of the most strategic. Considered of secondary importance in the early golden years of e-commerce, e-merchants are aware of the issue to have a site dealing with ergonomic Customers / clients increasingly demanding as more and more Connoisseurs procurement online.

Another interesting fact of this graph, the appearance of loyalty in the heart of the "projects" priority of e-commerce sites. Loyalty likely candidate for the podium in the coming years, following a logical budget stabilization efforts in exploration web.

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